Events & Event Management

Our clients kept running into the same problems with events plug-ins, so we solved it. Create, manage, and promote every event from one place, fully branded, fully connected to your CRM, and built to replace the plug-ins that never quite worked with HubSpot.

Overview

Tired of Eventbrite, Humanitix, or third-party tools that don't talk to HubSpot properly? Our Events App brings event management natively into your CRM, so every registration, ticket, and attendee becomes CRM data you can actually use.

Each event lives as its own object in HubSpot, complete with landing pages, smart lists, workflows, and reporting, just like any other record in your system. Design it in your own brand, launch it in minutes, and follow up without ever leaving HubSpot.



Whether you're running a free webinar, a ticketed conference, a members-only gathering, or a charity fundraiser, the Events App adapts to how you work, and grows with you as your event program scales.





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Built for Any Industry

We've built listings and enquiry solutions across a range of sectors. The same framework adapts to your business, including (but not limited to):
Real estate
Open homes, auctions, and buyer/seller information evenings.
Real estate
Open homes, auctions, and buyer/seller information evenings.
Property
Project launches, display suite tours, and investor briefings.
Property
Project launches, display suite tours, and investor briefings.
Professional Services
Client seminars, training sessions, and thought-leadership briefings.
Professional Services
Client seminars, training sessions, and thought-leadership briefings.
Healthcare
Patient workshops, seminars, and community health days.
Healthcare
Patient workshops, seminars, and community health days.
Membership associations
Conferences, AGMs, and member-exclusive events tied to renewals.
Membership associations
Conferences, AGMs, and member-exclusive events tied to renewals.
Manufacturing & distribution
Trade shows, dealer roadshows, and product launch events.
Manufacturing & distribution
Trade shows, dealer roadshows, and product launch events.
Education
Open days, info evenings, orientation, and graduation events.
Education
Open days, info evenings, orientation, and graduation events.
Charity & not-for-profit
Fundraisers, galas, and supporter engagement events.
Charity & not-for-profit
Fundraisers, galas, and supporter engagement events.

Create, promote and manage your event from HubSpot

From pre-event planning to post-event feedback, build out your entire event experience in the same platform that houses your customers and data.

These are features that HubSpot users have been crying out for, so we built them.
  • Create your event
  • Take Payments
  • Promote a Programme of Events
  • Make Multiple Ticket Types Available
  • Scan Tickets from Your Phone
  • Event confirmation
  • Check in and out
  • Post event communications
  • RSVP

Create your event

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No more losing time hopping back and forth between integrated apps to create events. Events are now an object in your CRM that you can manage seamlessly through one unified interface.

Take Payments

Event Management - Payment-1Accept payment for your tickets via Stripe, Google Pay, and more. You can manage currencies, discounts, tax additions, receipts and refunds easily.

Promote a Programme of Events

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Running multiple events? The search functionality makes it easy for your audience to find, view and book events without a fuss. 

Make Multiple Ticket Types Available

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Your event tickets can be whatever you would like them to be. Standard, VIP, Early Bird, Child, even Pet! You can also offer single or multi day/event tickets.

Scan Tickets from Your Phone

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Keep your event experience seamless with the addition of QR codes on your event tickets, making it super easy to access and scan.

Event confirmation

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Includes automated confirmation pages, custom confirmation emails and custom pre-event reminder emails with add to calendar functionality that supports all major email clients.

Check in and out

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Manage your event attendance tracking with either the manual search check-in option or the QR code check-in option. 

Post event communications

Pre-and-post-event-communications (1)

Send customised emails to your attendees to provide them with key information before the event and to collect feedback with survey links after the event.

RSVP

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Making responding to event invitations and updating your attendance if plans change easy. 

Key capabilities

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Discovery & Search

Users find listings using customisable filters relevant to your business, location, price range, category, specs, or keywords. Results display in a clean, tailored grid, or, where location matters, an interactive map view showing where each listing sits in relation to surrounding points of interest.

Listing Details

Detail pages combine a high-level overview (price, attributes, key facts), a media gallery, and the technical specifications your audience needs to make a decision, shifting the experience from browsing to evaluation.

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Instant Enquiry Capture & Attribution

Enquiries from "Enquire Now," brochure downloads, or booking requests are instantly captured and automatically associated with the relevant listing in your CRM, whether the enquiry came from your own site or a third-party portal, with the original source attached so you always know which channel drove the lead.

Engagement Tools

Built-in calls to action, such as "Enquire Now," downloadable brochures or spec sheets, and the ability to add a viewing, open home, or appointment time directly to a calendar, turn interest into action at the moment it happens.

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CRM Integration

All listing data and enquiries are managed centrally within your CRM, enabling automated updates and ensuring a single source of truth for data distributed across your website, internal portals, and third-party marketplaces (for example TradeMe, realestate.com.au, Seek, or your sector's leading platforms).

Whatever the occasion, we've got you

Tailored to Your business

Because the entire solution is built on HubSpot, we can easily tweak and extend it to meet almost any requirement. Whether you're running a public event, managing members-only access, or need custom pricing logic, we can tailor the platform to suit your goals

Some customisation options:

  • Member only events
  • Discounts
  • Member pricing
  • Add to favourites
  • Wait List
  • Feature speakers and hosts
  • Preferred payment methods

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Benefits & Outcomes

  • Single Source of Truth
  • Reduced Admin Overhead
  • Omnichannel Distribution
  • Faster Lead Follow-Up
  • Clear Lead Attribution
  • Improved User Experience
  • Operational Support for Internal Teams

Single Source of Truth

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Manage all listing data centrally in HubSpot, reducing administrative work and ensuring information is consistent across every platform it appears on.

Reduced Admin Overhead

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Solve the operational repetition of managing stock across multiple sites, brands, and marketplaces, no more manually re-entering the same listing into five different systems every time something changes.

Omnichannel Distribution

CRM-Powered-Personalisation

Push consistent, accurate data to your website, internal portals, agent or partner portals, and third-party marketplaces automatically, keeping your listings visible wherever your audience is searching.

Faster Lead Follow-Up

Streamlined-Operations-Visibility

Enquiries route directly into your sales pipeline, turning interest into a tracked CRM record within minutes rather than days.


Clear Lead Attribution

Elevated-User-Loyalty-and-Engagement

Know exactly which channel drove each enquiry, with source data captured alongside every lead, whether it came from your own site or a third-party portal.

Improved User Experience

Seamless-Cross-Functional-Collaboration

Give your audience a fast, intuitive way to search, filter, and evaluate listings, with personalised touches like recently viewed items or tailored recommendations.

Operational Support for Internal Teams

Competitive-Differentiation

Sales and operational teams can use the same tool to find specific listings, access technical details, and complete business actions, not just external users.

Inclusions

Our team will work closely with your internal champions to design custom listings and enquiry management solutions that combine seamless interactivity, scalable architecture, and tailored functionality, ensuring your digital solution supports both your users and your business objectives from launch onward.

Process overview & timeline

Week 1-2 Week 2-8 Week 8-16 Week 16-19 Week 19-20
Discover
Week 1-2
Discover
Design
Week 2-8
Design
Develop
Week 8-16
Develop
Deliver
Week 16-19
Deliver
Drive
Week 19-20
Drive

It's not just another event platform

Most event tools give you features, but still leave you juggling separate systems, limited customisation, and clunky integrations.

Our event solution is different. It’s built inside HubSpot, giving you a seamless, all-in-one platform to manage every part of your event.

And because it's built to be fully extensible, we can tailor the experience to suit your unique needs, whatever they are.
  • Your branding
  • Reporting
  • Unique tickets
  • Add to calendar
  • Manage capacity
  • Manage payments
  • Manage end to end in HubSpot
  • Manage ticket types (child, VIP, early bird)
  • Doesnt require another platform.

Is This Right for You?

Worth exploring if you find yourself:

  • Juggling Eventbrite, Humanitix, or other tools that don't sync cleanly with HubSpot
  • Manually re-entering attendee or registration data into your CRM after every event
  • Wanting your event pages, tickets, and emails to actually look and feel on-brand
  • Running the same type of event repeatedly and rebuilding it from scratch each time
  • Needing real reporting on attendance and engagement, not just a spreadsheet export

If any of that sounds familiar, your events belong in the same platform that already holds your customer data, not bolted on beside it.

 

 

 

 

 

 

No matter what you're listing, property, stock, vacancies, equipment, or opportunities, if people need to search it, compare it, and enquire about it, we can build a solution around it.

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Testimonials

Common FAQs

Is this ready to go out of the box or does it require implementation?

Think of this as a template that we start from. As part of the process we will review the standard app wireframes to get your feedback on the general layout and wording. We will then create the event solution from the reviewed/revised template, and add your look and feel and wording.

What can I customise?

You can customise the Header, Footer, Heading wording, button wording, hide elements. If you want to change the core flow or add additional features, you will need to purchase the custom build tier for this product. For the custom build tier, we will capture these customisation requirements as part of the wireframe review and then confirm the cost of the customisation once it’s fully scoped.

Does it require a one off payment or ongoing payments?

To set up the app it’s a one off payment. However we do recommend budgeting for building additional enhancements in the future.

Are there any additional costs associated with this app?

You will need HubSpot Content Hub Enterprise + Integration Glue Starter licenses. 

Is there any support available for getting this app up and running?

The price covers the set up and implementation of this solution. This isn’t a self service solution. So yes, there’s plenty of support getting this up and running. 

Can I create custom event reports and dashboards using event data?

Yes! Because all event data lives natively in HubSpot, you can use HubSpot’s standard reporting tools and dashboards to create fully custom reports tailored to your business needs. Track registrations, attendance, engagement, revenue, email performance, and more, all within the same reporting environment as your sales and marketing data. No exporting, no stitching data together, just clear insights in real time.

Can I link our events to campaigns we have running in HubSpot?

Yes! This won’t happen automatically but we can build a customisation to do this. 

What kind of custom features can be added to the event platform?

A wide range. Because it’s built entirely within HubSpot, we can customise almost every part of the experience, from how users register and pay, to how data is tracked and reported. Common custom features include invite-only events, member pricing, waitlists, favourites, custom checkout experiences, discount codes, and more. If there’s something specific you need, we can likely build it in.